Sustainable Materials
Made from the earth.
Designed to return to it.
Every product in our range is backed by documented supplier certifications. We are transparent about what we source — and what we refuse to stock.
No material enters our range
without documented evidence.
We source directly from manufacturers who hold independent certifications — Soil Association Organic, GOTS, GRS, and more. We verify every certificate before listing. We are a private label brand: we select, verify, and stand behind every product we carry.
Organic Cotton
Supplier certification: Soil Association / GOTS
Grown without synthetic pesticides. Uses 91% less water than conventional cotton. Every cotton product sourced from our certified supplier network only.
Hemp
Naturally pesticide-free
Grows without pesticides, sequesters carbon as it grows, and biodegrades naturally. One of the most regenerative fibres available — strong, durable, gentle on skin.
Bamboo
Naturally antibacterial
Regrows from its own root system without replanting. Naturally antibacterial, compostable at end of life, and remarkably soft — ideal for products in contact with pet skin.
Recycled rPET
Supplier certification: GRS
Minimum 70% post-consumer recycled content. Diverts plastic bottles from landfill. GRS certification held at supplier level and verified before listing.
Plant-Based Ingredients
No synthetic additives
Aloe vera, oat, coconut oil — nothing synthetic. No parabens, no sulphates, no artificial fragrances. Every ingredient chosen for safety and biological compatibility.
Natural Rubber & Cork
Harvested without felling
Tapped from living trees without felling — both rubber and cork are sustainably harvested, naturally biodegradable, and free from synthetic additives.
Some decisions are
simply non-negotiable.
The materials and ingredients we exclude matter as much as the ones we choose. Nothing below enters our range under any circumstances.
Linked to skin irritation. We use only naturally derived scent — or none at all.
Not needed when you start with clean, stable natural ingredients.
We use GRS-certified recycled alternatives only. No new plastic fibres.
Every cotton product is sourced from Soil Association certified organic suppliers only.
Every supplier in our network is vetted on animal welfare. No exceptions.
free from synthetic fragrances across every product in our range
minimum recycled content in all fabric products — GRS certified — manufacturer certification
conventional cotton products — organic certified suppliers only
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