Who are One Tree Planted?

One Tree Planted is a non-profit organisation with a single, powerful focus: reforestation. For every dollar donated, one tree is planted. It is a model of radical simplicity — and it works. Since their founding in 2014, they have planted tens of millions of trees across six continents, working with local partners to restore forests that have been lost to deforestation, wildfires, and land degradation.

What makes One Tree Planted stand out is their transparency and their global reach. They publish project updates, planting data, and impact reports so that donors can see exactly where trees are being planted and how the forests are developing over time.

2014
Founded
6
Continents
$1
= 1 tree planted

Why reforestation matters for pets and people

Forests are the lungs of the planet. They regulate temperature, clean the air, filter water, and provide habitat for the biodiversity that underpins every ecosystem on earth — including the ones that produce the food our pets eat.

Deforestation is one of the leading drivers of climate change, biodiversity loss, and the destruction of natural habitats. Restoring forests is one of the most effective tools we have for reversing that damage — and One Tree Planted makes it possible for any purchase to contribute to that restoration.

Every BESTAMI order helps plant trees. Not as a campaign — as a permanent part of how we operate.

What One Tree Planted actually does

Their work focuses on four key areas:

  • Reforestation projects — planting trees in areas devastated by deforestation, wildfires, and land clearing across North America, Latin America, Africa, Asia, and Europe.
  • Biodiversity restoration — selecting native species that restore natural ecosystems rather than monoculture plantations.
  • Community partnerships — working with local communities so that forests are protected and maintained long after planting.
  • Impact reporting — publishing detailed project updates so donors and partners can verify exactly what their contribution achieved.

Why we chose One Tree Planted

One Tree Planted's model aligns directly with what BESTAMI believes in: radical transparency, measurable impact, and long-term thinking. Their per-tree model makes the impact of every purchase tangible and verifiable.

As a brand built around sustainability, choosing a reforestation partner felt essential. The materials we source — organic cotton, hemp, bamboo — depend on healthy ecosystems. Supporting the restoration of those ecosystems through One Tree Planted is a direct extension of our commitment to the planet.

What your purchase supports

Through BESTAMI's direct membership with 1% for the Planet, 1% of every sale we make goes to verified environmental non-profits including One Tree Planted. This contribution is independently verified every year by 1% for the Planet — we cannot reduce it, redirect it, or claim it without it being confirmed.

This is not a limited campaign. It is permanently built into how BESTAMI operates.